We’re very excited that the Spring 2008 issue of More Riders Magazine is on the way to subscribers today.
This issue includes a long interview with Tom Sly of Google on how Google Transit offers agency a powerful and free tool to attract new riders (and our friend Aaron Antrim of Trillium Transit Information Solutions participates as well), a related essay by our own Matt Hardigree on how digital maps transform the idea of maps, an interview with the University of Chicago’s Brian Shaw on the relationship between parking costs and transit costs from the perspective of a landowner and employer, an interview with the Federal Transit Administration’s Robert Tuccillo, book reviews of Mavericks at Work, The Anatomy of Buzz and Creating Customer Evangelists and the latest batch of our 100 Great Ideas to increase transit ridership.
If you aren’t a subscriber yet, what are you waiting for? You can pay the $144 annual subscription online today and receive the Spring issue by the end of the week. If you’d rather pay by check, just send me an email at Dan@PermanentCampaigns.com (or call me at 312.933.4890) and I’ll email you an invoice and immediately put the Spring issue in the mail to you while your check is processing.
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